An essential and effective form of internet marketing is social bookmarking. It creates a good resource for marketing and enables one to storing and managing bookmarks.
If you are interested in generating a passive source of income apart from your business you can do so with the help of a social bookmarking site. It is an indirect source of income because you are not selling any goods, products or services directly, instead you are creating an effective propaganda for not only your business but also increasing the number of internet users who are in search of a product that you can offer them. If you create a social bookmarking site, you can first of all attract more traffic by providing data regarding the various products that you have to offer. This can be done by 'Tagging' the sites that actually talk about the benefits of the products. The key secret of this is, providing a short but interesting description of the site which contains the service or goods offered and its advantages.
One major thing one needs to remember is that you should propagate your products to a limited extent directly. So, do not make your social bookmarking site exclusively 'Yours'. Make sure you show an unbiased view about the products so that your audience is well- informed. While making 'Tags' use only the most appropriate keywords. These words must be simple. Do not use heavy technical jargon as keywords, because most of the users will not bother to check them. To illustrate, say you are dealing with Sports equipment then talk about a recent event where the same was used by the majority of the participants. Another way of doing it is to give a simple description on the site about the benefits of the brand you sell as compared to others in the market. Good keywords can include: Sports equipment, benefits, the name of the brand etc. Comparative studies about the goods always attract more audiences.
If the content of the site is easy to share then it is more efficient. Any website that is User friendly has more edge over the others. This means that is you can generate more finances through your Website. The visitor will immediately refer it to others who may also be interested. In this way you are not doing any door-to-door marketing, allowing your Social bookmarking site to enjoy its own popularity.
